The underside of Bishop’s Bridge Road, near Paddington, hosts a moving tribute to pioneering mathematician, code-breaker and father of computer science — Alan Turing, entitled Message from the Unseen World. The text is a poem by poet and playwright Nick Drake which sees Turing speaking posthumously about his life, complete with coded versions of extracts from Turing’s text that disintegrate and fracture as new words replace the previous ones.

This new identity from Supple Studio is a masterclass in the art of combination. D.R.A.W is the result of the merger of two of the most respected recruitment agencies in the global art market.

The identity is a combination of a clever interlocking monogram, great copy and a beautiful series of three dimensional interpretations of the logo. The variety of materials used in the interlocking components suggest the scope of experience – from traditional to contemporary.

This is the second time this campaign has been deployed but this time it’s on a global scale. Last year the campaign attracted more than 30,000 people to donate blood, watch this space…

The original paste up of this brilliant book that has inspired so many graphic designers. Watching Words Move was originally produced in 1959 as a handmade typographic notebook of pasted-up words and done in one day in the Composing Room in New York. Imagine how many days a book like this would take to design now! View the new website of Brownjohn’s iconic work here.

Argos is a British retail institution. So updating their brand is a big deal. As well as developing the new Argos voice, alongside The Partners, Reed Words have written packaging copy for four own-label ranges. Simple Value is just that: the simplest products, at great value. Our copy style celebrates the simplicity, and adds a twist. And once we’d written about 50 pack lines, the Argos team have been able to follow our guidelines and complete the full range of around 140.

Shakespeare Lives is an international programme of events to celebrate Shakespeare’s life and work, on the 400th anniversary of his death. The ‘Shakespeare Lives’, logo is activated with the word ’in’ to create a flexible system to communicate the myriad of places where Shakespeare still ‘lives’ today. Typography is anchored to the name in a series of blocks that are a homage to the historical print process of hot metal typesetting that typified the posters and programmes of Shakespearian times.

Simple, effective, clever idea from M_Four Creative. How do you encourage people to go to the Pharmacy before heading to A&E? Take out A&E…Simple!

This rebrand of the English National Ballet ditches the previous ornamental flourishes and replaces them with a brutally modernist logo that doubles as a quote mark and a ballerina’s feet ‘en pointe’. A timeless idea that feels really appropriate; tying in with the ENB’s positioning as the voice of ballet. The crown in the identity are the advertising shots in collaboration with Vivienne Westwood – quintessentially British but with a sense of danger and sexiness.