The 24 Chinese Solar Terms Poster Series
Bright Woo
Shabnam Shiwan:

We have always loved work by Bright Woo. The studio favourite is the '24 Chinese Solar Terms' poster series with its organic and painterly typographic lettering. 'Jie qi' is a system of time that embodies traditional knowledge and the social practices through which the Chinese organize their perception of the regularity of seasons. It is a component of the traditional Chinese calendars and its living applications, serving as a time frame for agricultural activities and daily life. Each poster is a work of art.

Guta Cafe
M — N Associates
Lyam Bewry:

Lovely identity by Vietnamese branding studio M — N Associates for Saigon coffee chain Guta. The street-style coffee shops are known for their small plastic chairs. Their identity leverages this with a custom wordmark, typeface and illustration inspired by the form of their chairs.

Bourgie Hall 10th Anniversary
Paprika
Rob Duncan:

A super elegant and well crafted campaign by Paprika in Montreal, combines musical instruments and the number 10. Black and white photography along with a muted color palette and strong typography has resulted in a very striking and probably very cost effective solution.

Modular
Margot Lévêque & Studio Nari
Dominic Hofstede:

Modular is a typeface that evokes the sculptural furniture produced by London designer Kusheda Mensah. A collaboration between Margot Lévêque and Studio Nari.

Eames Institute
Manual
Mike Reed:

A beautifully simple, charming identity to meet one of those briefs that might easily feel overwhelming. Balancing respect for the heritage with a playful lightness of touch is an incredibly delicate business. Manual have pulled it off magnificently. That curious e is a masterstroke.

Instacart
Wolff Olins
Lyam Bewry:

Smart rebrand for Instacart by Wolff Olins in collaboration with Instacart's internal team that brings new meaning and design finesse to their carrot symbol. The application examples so far tease some nice moments for how the new logo and brand system could roll out. Learn more here.

Groupe Le Monde Signage System
Snøhetta
Dominic Hofstede:

An elegant and intelligent wayfinding system by Norwegian multi-disciplinary firm Snøhetta for the Groupe Le Monde Headquarters in Paris. The concept pays tribute to the tradition and art of newspaper typography and printing.

Three Beers
Alt Group
Dominic Hofstede:

A self promotion for Alt Group from a few years back that is both minimal and magnificent. If the pun escapes you, ask a NZ friend to say ‘three bears’ …

Balenciaga and Gucci
Rob Duncan:

Gucci and Balenciaga joined forces to share their fashion ideas through 'The Hacker Project'. To promote this campaign graffiti was used to adorn the facias of 74 Balenciaga stores as well as bespoke shopping bags and limited edition products. Confusing and delighting shoppers while keeping security guards on their toes was a perfect, unexpected way of drawing attention to these iconic luxury brands.