New Chapter

Paul Belford Ltd

Another beauty from Paul Belford Ltd. Branding for New Chapter, a startup offering word therapy — a form of counselling whereby participants express themselves through the written word. A book forms an arrow pointing forward. Say what you see! Love it.

Everyone knows the phrase “Behind every great man is a great woman.” But what does it mean? That the man is always the hero and the woman his sidekick? The truth is, all too often women were upstaged, and their actions and successes not mentioned. 2018 is the year to rewrite history: with Stabilo Boss. By highlighting remarkable women and their stories.

Print advertisement created by Dennis May at DDB, Germany

Dennis has done a great range of work in the same Smile in The Mind style.