Christopher Doyle and Co.
Staple, designed by Christopher Doyle and Co. is a small, Sydney based sourdough bakery focussed on producing a limited number of wholegrain, naturally leavened breads using 3 simple ingredients — flour, salt and water. Hence Staple is a great name! The symbol and logotype both suggest the handmade craft in a perfectly imperfect way. The symbol can be hand drawn with a finger aligning with the final step of the baker as they initial their creation before it goes into the oven.
Orchestra Symphonique de Quebec
Orchestras, symphonies, ballets are all dream jobs for graphic design agencies around the world. So many have been done so well it’s hard to come up with something original and memorable. However lg2 boutique managed to achieve it. This is such a simple, clever, elegant solution, combining the shapes of the instruments with a bold ‘O’. Vibrant, lively, timeless and flexible. Everything you’d want for a symphony orchestra identity.
MultiAdaptor have created a comprehensive new brand identity for Google Campus based on elevating the purpose of Campus — ‘a space for startups to thrive’. That thought is translated into a physical frame within the branding that can flex to any format, allowing for an infinite array of creative expressions.