By Alex Swatridge (2)

#missingtype

Campaign by NHS Blood and Transplant

This is the second time this campaign has been deployed but this time it’s on a global scale. Last year the campaign attracted more than 30,000 people to donate blood, watch this space…

A charming collaboration between Hepworth Wakefield and Alex Sickling, where Alex has faithfully captured the simplicity and beauty of Barbara’s work in a modern way.